Google Ads API to stop supporting new Smart Campaign creation

Google will end support for creating new Smart Campaigns via its Ads API, further shifting advertisers toward Performance Max ...

Google Ads API v24.2 adds AI transparency, stronger security and new reporting

API v24.2 introduces AI visibility tools, stronger security controls and new PMax reporting features for advertisers and ...
adexchanger

Roku Jumps On The API Bandwagon For Its Self-Serve Ads

Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly into the company’s self-serve Ads Manager. The new free-to-use toolkit will ...
VentureBeat

Why Google's new Interactions API is such a big deal for AI developers

For the last two years, the fundamental unit of generative AI development has been the "completion." You send a text prompt to a model, it sends text back, and the transaction ends. If you want to ...
Business Wire

Postman Announces Collaboration with Microsoft to Expand AI Model Choice, Accelerate Developer Workflows, and Unify API Governance

SAN FRANCISCO--(BUSINESS WIRE)--Postman, a leading API platform, today announced a collaboration with Microsoft that expands AI model choice in Postman's Agent Mode, deepens integration across the ...