Uniqode reports on optimizing QR Code placements throughout a traveler's journey, enhancing user engagement, reducing friction and boosting conversions.

Uniqode reports that travel brands should optimize QR code interactions after placement by tracking context, using dynamic content, and ensuring integrations.

Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...

QR codes have already earned a place in the marketing stack. In order to get the returns, focus on building the ...